Why Marketing Professionals Need Executive Presence and Storytelling Skills

Marketing professionals are exceptional communicators—or at least that’s what everyone assumes. After all, marketers spend their days crafting messaging, building campaigns, telling brand stories, and persuading customers. So why do so many marketing teams struggle when it’s time to present their own ideas? Over the past year, I’ve had the opportunity to work with corporate…

Read More

Is Your Talk an Oak Tree or a Palm Tree?

Here’s something I see a lot with smart women who have a deep body of expertise: They know a lot. They’ve had a lot of experiences. They’ve worked with different kinds of clients, studied different approaches, developed different frameworks, and collected all kinds of stories and examples over the years. So when it’s time to…

Read More

Why Your Signature Talk Is the Missing Piece of Your Marketing Strategy (And How to Turn Speaking Into Clients)

If you’re posting on LinkedIn, sending email newsletters, recording podcast episodes, updating your website, and still wondering why your marketing isn’t creating the opportunities you expected, the missing piece may not be another marketing tactic. It may be your signature talk. Many entrepreneurs, consultants, coaches, executives, physicians, and thought leaders think of speaking as something…

Read More