Podcast
Connecting Your Business and Your Thought Leadership with Carol Cox: Podcast Ep. 259
How is your thought leadership message connected to your business? Should it be related? I look at it this way: Thought leadership is the personal WHY to the WHAT (vision) and HOW (mission) that you have for your business. Think of your thought leadership as a parallel track to your business; it’s WHY you do…
Read MoreTrends in Public Speaking and Thought Leadership for 2022 with Carol Cox: Podcast Ep. 258
Happy New Year! This is the 4th year in a row I’ve done a trends episode for the start of the year. What I mean by trends are not fads or cliches or gimmicks. Trends are like currents or waves of energy that move through our society and affect everything from business and politics and…
Read MoreWriting a Book Gives Your Ideas Depth and Longevity with Tiffany Hawk [The Medium is the Message Series]: Podcast Ep. 257
![Writing a Book Gives Your Ideas Depth and Longevity with Tiffany Hawk [The Medium is the Message Series]: Podcast Ep. 257 | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2021/12/SYB-257-TiffanyHawk-LinkedIn-1200x630-1-150x150.jpg)
This is the final episode in the series we’ve been doing called “The Medium is the Message”. In this series, we’ve covered the mediums of podcasting, public speaking, video, TV, email, and social media – what makes each one unique and how to make the most of them. This episode is all about the medium…
Read MoreMaking the Most of LinkedIn as a Thought Leader with Tyrona Heath [The Medium is the Message Series]: Podcast Ep. 256
![Making the Most of LinkedIn as a Thought Leader with Tyrona Heath [The Medium is the Message Series] | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2021/12/SYB-256-TyronaHeath-LinkedIn-1200x630-1-150x150.jpg)
This is one of the best conversations I’ve had about how to use social media effectively as a thought leader. My guest is Tyrona (Ty) Heath, who is Director, Market Engagement, at The B2B Institute at LinkedIn. You’re getting the inside scoop of the big picture of how to make the most of LinkedIn. We…
Read MoreYear In Review: What Worked, What Didn’t, What’s Next with Carol Cox and Diane Diaz: Podcast Ep. 255
We’re taking you behind the scenes to share what worked, what didn’t, and what’s next for us in the areas of speaking, visibility, and the business in general. Diane Diaz and I talk about: 🎉 10 things we’re celebrating that went well this year ❌ 3 things we tried that did not go as well…
Read MoreWhat Your List Wants from Your Emails with Kate Doster [The Medium is the Message Series]: Podcast Ep. 254
![What Your List Wants from Your Emails with Kate Doster [The Medium is the Message Series]: Podcast Ep. 254 | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2021/12/SYB-254-KateDoster-LinkedIn-1200x630-1-150x150.jpg)
What does the *medium* of email want in order to be the most effective? What do *we* want when we look through our inboxes? The answers surprised me! We’ve heard for years that it’s important to build our email list. Unlike social media platforms, you own your email list and can communicate with the people…
Read MoreTV Can Make You Famous – But Don’t Read the Comments with Dr. Christina Madison [The Medium is the Message Series]: Podcast Ep. 253
If you’ve ever thought that you’d like to be on TV as a contributing expert – or if you think you’re not qualified (you are!) – you’ll get so much out of this episode. We’re continuing our series “The Medium is the Message” and in this episode we’re focusing on TV as a platform that…
Read MoreUsing Video for Thought Leadership, Brand Awareness, and Sales with Stacy Mayer [The Medium is the Message Series]: Podcast Ep. 252
![Using Video for Thought Leadership, Brand Awareness, and Sales with Stacy Mayer [The Medium is the Message Series]: Podcast Ep. 252 | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2021/11/252-SYB-StacyMayer-LinkedIn-1200x630-1-150x150.jpg)
More and more social media platforms, from Instagram and Pinterest to LinkedIn, are encouraging users to create videos and prioritizing video in their algorithms. As entrepreneurs, speakers, and content creators, how can we effectively use different types of video formats for thought leadership, brand awareness, and sales? My guest is Stacy Mayer, a Certified…
Read MoreWhat Makes Public Speaking Unique as a Medium with Carol Cox and Diane Diaz [The Medium is the Message Series]: Podcast Ep. 251
![What Makes Public Speaking Unique as a Medium with Carol Cox and Diane Diaz [The Medium is the Message Series]: Podcast Ep. 251 | Speaking Your Brand](https://www.speakingyourbrand.com/wp-content/uploads/2021/11/251-SYB-LinkedIn-1200x630-1-150x150.jpg)
As entrepreneurs, speakers, and content creators, how can we make the most of the platforms / the mediums we choose to focus on, whether it’s podcasting, video, TV, writing, or public speaking? Each medium/platform wants different things, so what works on what medium doesn’t usually work as well on another. This is the second…
Read MoreLessons Learned from 250 Podcast Episodes with Carol Cox [The Medium is the Message Series]: Podcast Ep. 250
We’re celebrating 250 episodes of the Speaking Your Brand podcast! I wanted to take this opportunity to share with you lessons I’ve learned after hosting and creating 250 episodes, including what makes podcasting unique and different from video and writing and how it has impacted my business and thought leadership. This is the first episode…
Read More