Business
7 Essential Questions for Your Brand Story with Elayne Fluker: Podcast Ep. 410
You’re going to get so much out of this episode with 7 essential questions to ask yourself as you refresh your brand story. Whether you’re leaving a corporate job to become an entrepreneur, looking to expand your existing brand, aspiring to be a speaker or thought leader, or a corporate professional ready to transition to…
Read MoreConnecting Your Personal Brand and Your Thought Leadership with Carol Cox: Podcast Ep. 408 [Best Of]
We recently (August 2024) hosted a 90-minute in-person workshop on personal branding for ATHENA NextGen alumni in Orlando, Florida. It was a lot of fun and the women who attended loved seeing how all their threads connect in their personal brand. We also had them define their brand voice using our Brand Voice Canvas framework…
Read MoreFind Hidden Profits in Your Business: Carol Cox on the Business by the Books Podcast
By understanding your business financials, you can make informed choices that align with your goals. That’s exactly how Carol Cox, CEO of Speaking Your Brand, pivoted from a career in software development to coaching women on public speaking and thought leadership. In episode 180 of the Business by the Books podcast hosted by Danielle Hayden,…
Read MoreFrom Free to Fee: How to Get an ROI from Speaking with Carol Cox: Podcast Ep. 373
You love speaking, so you’re happy to say “yes!” when someone invites you to speak. It feels great connecting with the audience and hearing how much they enjoyed your presentation. Yet, are you getting an ROI from it? Are you generating leads and/or getting paid directly to speak? I’ve been speaking throughout my career, in…
Read MoreTrends in Public Speaking and Thought Leadership for 2024 with Carol Cox: Podcast Ep. 366
Happy New Year! This is the 6th year in a row I’ve done a trends episode for the start of the year. Trends are like currents or waves of energy that move through our society and affect everything from business and politics and the economy to popular culture and media. As speakers, entrepreneurs, and thought…
Read MoreYear In Review: What Worked, What Didn’t, What’s Next with Carol Cox: Podcast Ep. 365
I’m taking you behind the scenes to share what worked, what didn’t, and what’s next for Speaking Your Brand in the areas of speaking, visibility, this podcast, and the business in general. I also reveal what I’ve learned from reading and watching Marie Kondo and how I’m applying that not only to my house (my…
Read MoreIntegrating Thought Leadership and Lead Generation in Your Signature Talk with Danielle Hayden [Case Study] Podcast Ep. 362
Many speakers use public speaking as a way to build awareness for their business and attract leads and clients. Speaking is an excellent way to do this because you automatically have credibility and authority by standing in front of a group of people. However, an opportunity I see speakers miss is that they forgo…
Read MoreHaving Thought Partners in the Same Industry to Achieve Bigger Things with Tenice Wehmeyer and Cherie Mylordis: Podcast Ep. 360
There are always going to be other people who do what you do and talk on the same topic. Have you ever collaborated with someone who’s in your same industry, who does similar work? It may seem counter-productive to do this because they’re kind of competitors, after all. But what if you could change your…
Read MoreGetting More Women into A.I., Reducing Bias, and How to Use A.I. Responsibly with Juliette Powell: Podcast Ep. 359
Whatever your opinion is about AI, it’s being integrated into everything we do, from what we see on social media to how facial recognition systems work to how decisions are made about you by companies. I personally enjoy using ChatGPT and find it incredibly valuable, but I also want to make sure I’m using these…
Read MoreMarketing Strategies to Land More Speaking Engagements: Free Roundtable
If you’d like to learn marketing strategies you can use to get more speaking engagements, you’re invited to join Speaking Your Brand founder Carol Cox on November 15th for this FREE roundtable. Hosted by the dynamic Monique Bryan (who was on the Speaking Your Brand podcast last year in episode 293), you’re going to get…
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