Branding
Interview with BizChix 278: [High Performing Women] Gaining Visibility AND Clients Through Speaking with Carol Cox
![Interview with BizChix 278: [High Performing Women] Gaining Visibility AND Clients Through Speaking with Carol Cox](https://www.speakingyourbrand.com/wp-content/uploads/2018/01/BizChixPodcast-CarolCox-278-150x150.png)
How can public speaking help you gain visibility for your business, and find new clients? In this interview with BixChix I share techniques to excavate your stories, define your core message, and create a breakthrough brand that grows your business. It’s a noisy world out there! You need to create a powerful brand that…
Read MoreBuilding Your Company Brand with Values and Vision with Marci McCue of Flipboard: Podcast Ep. 027
Subscribe to the podcast on Apple Podcasts. How important are values to your company’s brand and culture? For Flipboard, a social news magazine that launched as one of the first breakout iPad apps in 2010 and now has over 100 million monthly active users, it’s been central to their decision making and their success. In…
Read MoreInterview with Food Blogger Pro 106: Discovering Your Unique Brand with Carol Cox
How would you define your brand? This week I talk to Bjork of Food Blogger Pro about refining your brand and sharing your story. It’s an interesting and important question to answer about your business. I think it’s even more important to gauge how your audience defines your brand. Once you understand that, you can then refine your brand and…
Read MoreIdentifying a Target Market Ready and Eager for What You Offer with Susanna Barkataki [Coaching]: Podcast Ep. 010
Subscribe to the podcast on Apple Podcasts. If you’ve struggled with figuring out who your ideal target market is, what problems and needs they have, and what results you can get for them, this coaching episode is going to show you the process I use with my clients to help them identify this. We know…
Read MoreFinding Your Unique Message to Stand Out with Puja Madan [Coaching]: Podcast Ep. 007
Subscribe to the podcast on Apple Podcasts. How can you set yourself apart from others in your field? What makes your approach different? We all have something that is unique to us, but it’s hard for us to see it in ourselves because we take it for granted – it’s with us all the time,…
Read MoreAre you a chameleon or a peacock?
Chameleons seem pretty cool. They’re brightly colored, adaptable, able to go with the flow and fit in regardless of the environment. I identify a lot with being a chameleon: I can jump from group to group and converse on any number of topics, from code and artificial intelligence to history and politics to business and…
Read MoreHow to Get Noticed in a Crowded Field
Have you seen the new Tony Robbins documentary “I Am Not Your Guru”? Or, even better, have you been to one of his live events? (Lucky you! It’s on my bucket list.) It’s fascinating to watch Tony ask certain questions to get people to think deeper about what’s really causing their issues. Some are there…
Read MoreWhat should you do if people don’t like your talk?
I remember being angry while attending a conference about 10 years ago. This was a tech conference, so there were the usual software demos, technical speakers, and panel discussions on the latest and greatest in code techniques, databases, and programming interfaces. Exciting stuff, I know, although not typically the kind of content that will rile…
Read MoreEvent: New Leaders Council Fireside Chat on Branding
I’ll be participating in a fireside chat with New Leaders Council Orlando on Wednesday, October 14, 2015, on maximizing the impact of your personal and professional brand. Details and registration at http://orlando.newleaderscouncil.org/branding.
Read MoreWhat Politics Can Teach About Promoting Your Business
It’s August 2015, six months away from the presidential primaries and over a year away from the general election, yet the media airwaves and water cooler talk are filled with speculation about Donald Trump. (This early on, it’s generally only the political diehards like me who are paying attention!) As I was preparing to appear…
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